Meet Balian, first of the Review heroes.

He is my voice, my echo, a charming fantasy persona in the world of products and purpose.

My name is Markus Loher, and through Balian I share what I seek: clarity, focus, and a touch of magic in the tools we use to write, think, and create.

Balian, the First of the Generai, is my guide through this world of tools, tech, and setups for writers who roam. Whether it’s a clever AI writing assistant, a power station beneath the trees, or noise-cancelling headphones that silence the world – he tests, explains, and cuts through the fluff.

Balian’s reviews are straightforward, fair, and grounded. He celebrates simplicity, clarity, and practical magic. No endless specs. No overhype. Just the right gear and apps to help you stay focused, inspired, and free – wherever your story begins.